July 17, 2017

Dear Subscribers,

Thank you for your interest in this blog, and in the innovation messages I am trying to spread!

You may have noticed a bit of a drop-off in the frequency of blog posts. Selfishly, I hope that you are disappointed because the content is so crazy valuable...

July 14, 2017

Do you measure the outcomes of your actions and decisions? This week’s fascinating Freakonomics podcast was loaded with lessons on doing so. But not the lessons you might expect.

If you have an hour available, it’s well worth a listen: http://freakonomics.com/podcast/wh...

July 7, 2017

Imagine the scene: a focus group room. A facilitator pitching the latest advertising concept. Megacorp advertising executives sit in a dark room behind one-way mirrors. Bowls of M&Ms and cans of Diet Coke all around. Sure to follow are insights on their latest brainsto...

July 4, 2017

Forgive me if you think that the title of this blog post is un-American or un-Patriotic, here on the Fourth of July. I lived in Illinois for over thirty years, where the head of the Chicago FBI office once said "“If this isn’t the most corrupt state in the United State...

July 1, 2017

George Carlin would have been a great job interviewer.

Carlin’s comedic success came largely from his astute observations of irrational human behavior. If you’ll excuse the language, he called us all out on our bullshit.

One of my favorite sound bites (at least among tho...

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© 2017 by Brad Barbera and Pi Innovation, LLC